In brief
- Bella Hadid’s net worth is estimated at $25 million as of October 2026 (Celebrity Net Worth).
- She earned an estimated $8.5 million in 2018 from modelling and endorsements.
- Her fragrance brand Orebella closed a Series A led by Silas Capital in May 2026.
- She sold her Soho penthouse in 2021 for $6.5 million.
As of October 2026, Bella Hadid has an estimated net worth of $25 million, according to Celebrity Net Worth. She earned it from modelling contracts with Dior, Victoria’s Secret and other fashion houses, plus brand deals. Her fragrance brand Orebella raised a Series A investment led by Silas Capital in May 2026, which could add to her wealth.
What is Bella Hadid’s net worth in 2026?
Celebrity Net Worth puts Hadid’s fortune at about $25 million. The figure is based on her modelling income, endorsements and past property sales.
The estimate does not appear to place a full value on her stake in Orebella, as the brand’s valuation has not been made public. If the company keeps growing, her net worth could rise well above current estimates.
Also readJake Paul Net Worth 2026: Fight Purses, Businesses and EarningsHow Bella Hadid made her money
Modelling is her main source of income. She signed with IMG Models in 2014 and was named Model of the Year by Models.com in 2016. She has walked for Chanel, Versace, Givenchy and Dior and appeared in the Victoria’s Secret Fashion Show from 2016 to 2018.
She also earns from long-term ambassador deals. Dior Beauty named her an ambassador in 2016. She has worked with Bulgari, TAG Heuer and Nike, and has appeared in campaigns for Marc Jacobs, Givenchy and Ralph Lauren.
Fashion brands value her large social media following, which lets them reach young buyers directly. This has helped her secure campaigns even in years when she walked fewer shows.
Her third income stream is business. She co-founded the non-alcoholic drinks brand Kin Euphorics in 2022 and launched Orebella in 2024.
Salary and earnings
Her later yearly earnings have not been published. The table below shows earlier estimates as reported by Celebrity Net Worth.
| Year | Estimated earnings |
|---|---|
| 2017 | $6.5 million |
| 2018 | $8.5 million |
In 2018 these earnings placed her among the ten highest-paid models in the world. Top models usually earn more from yearly ambassador contracts than from single runway shows.
Orebella: her fragrance business
Orebella is a fragrance brand built around alcohol-free scents and a skin-friendly oil base. It launched in the United States through Ulta Beauty, which remains its largest retail partner.
In May 2026 the company announced a Series A investment led by Silas Capital, with existing investor Celebrands also taking part. The amount was not disclosed. It also named Anish Agarwal, a former executive at L’Oréal and Colgate-Palmolive, as chief executive.
The brand entered 500 Douglas stores across 20 European countries in March 2026 and plans a presence at Selfridges in the UK. Its limited-edition Jasmine Blues scent was selling at twice its forecast in the US, according to the company. Orebella also says it holds the number one fragrance position at Ulta Beauty in the Middle East.
Notable moments and controversies
One of her best-known runway moments came at Paris Fashion Week in 2022, when designers at Coperni sprayed a white dress directly onto her body during the show. The clip spread widely online and became one of the most talked-about fashion moments of the year.
In July 2024 Adidas removed her from a campaign for its SL72 trainers, which referenced the 1972 Munich Olympics, after criticism linked to her views on the Israel and Palestine conflict. Adidas later apologised to her. She has spoken publicly about her Palestinian heritage through her father.
She has also collaborated with the jewellery and eyewear house Chrome Hearts on several sunglasses collections, the last released in December 2019.
Assets: homes and investments
In November 2019 Hadid bought a penthouse in Soho, New York, for $6.1 million. She sold it in March 2021 for $6.5 million, a profit of about $400,000 before costs.
Her other main assets are her stakes in Orebella and Kin Euphorics. She has spent more time in recent years in Texas, where she has followed her interest in horse riding and Western riding culture.
How she compares with other models
Hadid’s estimated fortune is smaller than that of some of her peers. Her friend Kendall Jenner is estimated at $150 million, mostly because of her tequila brand. Her sister Gigi is also generally estimated to be worth more.
The gap shows how much business ownership now matters for top models. Modelling fees are high but stop when bookings slow, while a share in a growing brand can keep rising in value.
Health and career break
Hadid has spoken openly about living with chronic Lyme disease, which she was diagnosed with as a teenager. Her mother, Yolanda, and her brother, Anwar, have also spoken about the illness.
The illness ended her early plans to compete as a rider. She has said the condition caused severe fatigue and pain while she was working at the peak of her modelling career.
In 2023 she stepped back from modelling for treatment. She later returned to work with a smaller schedule and has focused more of her time on her business interests.
Early life and career
Isabella Khair Hadid was born on 9 October 1996 in Washington, D.C., and raised in Santa Barbara, California. Her father, Mohamed Hadid, is a property developer, and her mother, Yolanda Hadid, is a former model and reality television personality.
As a teenager she was a competitive equestrian and hoped to ride at the Olympics, but illness ended those plans. She moved to New York to study photography at Parsons School of Design before leaving to model full time. She dated singer The Weeknd on and off from 2015 to 2019. Her sister Gigi and brother Anwar are also models, and she is a close friend of Kendall Jenner.
Sources: Celebrity Net Worth, PR Newswire (Orebella Series A).
Frequently asked questions
What is Bella Hadid’s net worth in 2026?
Bella Hadid’s net worth is estimated at $25 million as of October 2026, according to Celebrity Net Worth. Her wealth comes from modelling for fashion houses such as Dior, long-term brand ambassador deals, property sales and her stakes in Orebella and Kin Euphorics.
What is Orebella?
Orebella is Bella Hadid’s fragrance brand, known for alcohol-free scents with an oil base. It launched through Ulta Beauty in the US. In May 2026 it announced a Series A investment led by Silas Capital and appointed Anish Agarwal as chief executive.
How much does Bella Hadid earn a year?
Her current yearly income is not public. Celebrity Net Worth estimated she earned $6.5 million in 2017 and $8.5 million in 2018, when she was among the ten highest-paid models in the world. Her business interests now add to her modelling income.
Who is richer, Bella or Gigi Hadid?
Gigi Hadid is generally estimated to be wealthier than Bella. She reached the top level of modelling a few years earlier and has held several long-term brand deals. Bella’s position could change if her fragrance brand Orebella continues to grow.
Does Bella Hadid still model?
Yes, though less often than before. Hadid stepped back from modelling in 2023 to focus on treatment for chronic Lyme disease. She later returned to work with a lighter schedule and now spends more time on her businesses, including Orebella.
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