In brief
- Kendall Jenner’s net worth is estimated at $150 million as of October 2026 (Celebrity Net Worth).
- Forbes named her the world’s highest-paid model in 2017, with $22 million in earnings.
- Sazerac announced an investment in her 818 Tequila brand in April 2026.
- She reportedly paid $22.8 million for a Montecito equestrian ranch.
As of October 2026, Kendall Jenner has an estimated net worth of $150 million, according to Celebrity Net Worth. Her wealth comes from modelling contracts, brand deals, reality television and her stake in 818 Tequila, which secured an investment from spirits group Sazerac in April 2026.
What is Kendall Jenner’s net worth in 2026?
Celebrity Net Worth puts Jenner’s fortune at about $150 million, updated in April 2026. That is a sharp rise from its earlier estimate of $80 million in 2025.
Most of the increase reflects the estimated value of her share in 818 Tequila. Celebrity Net Worth estimates she owns 30% to 50% of the brand, but the exact stake and the company’s value have not been made public. The figure should be read as an estimate, not a confirmed number.
Also readJake Paul Net Worth 2026: Fight Purses, Businesses and EarningsHow Kendall Jenner made her money
Jenner has four main income streams. The first is modelling. She signed with Wilhelmina Models in 2009 at age 14 and later moved to The Society Management. She has walked for Chanel, Givenchy, Marc Jacobs and Versace and fronted campaigns for Calvin Klein, Estée Lauder and Fendi.
The second is social media. With one of the largest followings of any model, she earns from sponsored posts. Celebrity Net Worth reports she has been paid $100,000 to $150,000 per post in the past.
The third is television. She has appeared since 2007 on Keeping Up with the Kardashians and, since 2022, on The Kardashians on Hulu. The fourth, and now the largest, is 818 Tequila.
Salary and earnings
In 2017 Forbes named Jenner the world’s highest-paid model, with estimated earnings of $22 million for the year. The table below shows yearly earnings estimates as reported by Celebrity Net Worth.
| Period | Estimated earnings |
|---|---|
| 2014 to 2015 | $4 million |
| 2015 to 2016 | $10 million |
| 2016 to 2017 | $10 million |
| 2017 to 2018 | $22 million |
| 2019 | $12 million |
Her later yearly earnings have not been published in detail. Brand deals now sit alongside business income from 818 Tequila, which makes her total income harder to estimate.
818 Tequila and the Sazerac deal
Jenner launched 818 Tequila in 2021. The name comes from the area code of Calabasas, where she grew up. Celebrity Net Worth reports the brand sold about 133,000 cases in 2024, with estimated gross revenue of $45 to $50 million.
In April 2026, Sazerac, the Kentucky company behind Buffalo Trace, announced a strategic partnership and financial investment in 818. The deal gives Sazerac exclusive sales and distribution rights in the United States. The size of the investment and the brand’s valuation were not disclosed.
For Jenner, the deal gives 818 access to one of the largest spirits distribution networks in the country. It is also the main reason her estimated net worth rose in 2026.
Assets: homes, cars and investments
Jenner has bought and sold several homes in Los Angeles. In 2014 she bought a Westwood condo for $1.3 million and later sold it for $1.5 million. In 2016 she bought a Hollywood Hills home from John Krasinski and Emily Blunt and sold it in 2017 for $6.85 million.
In October 2017 she paid $8.55 million for a five-bedroom home in Beverly Hills. In January 2026, TMZ reported on her new Montecito ranch, valued at about $23 million. Celebrity Net Worth reports she paid $22.8 million for the six-acre equestrian property, which suits her long interest in horse riding.
Other business ventures and brand deals
Before 818, Jenner tested several business ideas with her family. With her sister Kylie she launched the Kendall + Kylie clothing line, sold through retailers such as PacSun and Topshop. She was also an early investor and creative partner in Moon, an oral care brand.
In 2021 she was named creative director of FWRD, the luxury fashion website owned by Revolve. She has also been a long-running face of the activewear brand Alo Yoga. These roles give her income beyond one-off modelling bookings and keep her in front of younger shoppers.
Deals of this kind usually combine a fee with a share of sales or equity, but the terms of her agreements have not been published.
Controversies
Two episodes in 2017 hurt her image. A Pepsi advert in which she handed a can of soda to a police officer during a protest was pulled after heavy criticism. Pepsi apologised, and Jenner later spoke about the backlash on her family’s show. Neither episode appears to have had a lasting effect on her brand deals.
She was also one of the influencers who promoted the failed Fyre Festival. Celebrity Net Worth reports she was paid $250,000 for one Instagram post. In 2020 she agreed to pay $90,000 to settle a claim from the festival’s bankruptcy trustee.
Early life and career
Kendall Nicole Jenner was born on 3 November 1995 in Los Angeles to Kris Jenner and Caitlyn Jenner, the former Olympic decathlon champion. She grew up in Calabasas with her younger sister Kylie and her Kardashian half-siblings.
She was home-schooled for part of her teens so she could work, and finished high school in 2014. Her first major runway seasons came that year, when she walked for Marc Jacobs in New York and for Chanel and Givenchy in Paris. She remains a close friend of fellow model Bella Hadid.
Her family has become one of the richest in entertainment. See how she compares with her relatives and other stars in our list of the richest reality TV stars.
Sources: Celebrity Net Worth, Fred Minnick (Sazerac announcement), TMZ.
Frequently asked questions
What is Kendall Jenner’s net worth in 2026?
Kendall Jenner’s net worth is estimated at $150 million as of October 2026, according to Celebrity Net Worth. Her wealth comes from modelling, brand endorsements, reality television and her stake in 818 Tequila, which received an investment from Sazerac in April 2026.
Does Kendall Jenner still own 818 Tequila?
Yes. Jenner founded 818 Tequila in 2021 and remains its public face. In April 2026 Sazerac announced a strategic partnership and financial investment in the brand, with exclusive US distribution rights. The terms and Jenner’s exact stake were not disclosed.
How much does Kendall Jenner earn a year?
Her current yearly income is not public. Forbes estimated she earned $22 million in 2017, when it named her the world’s highest-paid model. Celebrity Net Worth reported about $12 million in 2019. Business income from 818 Tequila now adds to her modelling pay.
Is Kendall Jenner richer than Kylie Jenner?
No. Kylie Jenner is wealthier because of the sale of a majority stake in Kylie Cosmetics to Coty in 2019. Kendall’s estimated $150 million comes mainly from modelling and 818 Tequila, which is smaller than her sister’s beauty business.
Where does Kendall Jenner live?
Jenner has owned a five-bedroom home in Beverly Hills since 2017. In January 2026, TMZ reported on her new Montecito ranch, valued at about $23 million. The six-acre equestrian property allows her to keep horses, one of her long-time interests.
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