Kylie Jenner Net Worth 2026: Kylie Cosmetics, Coty Deal, Homes

As of October 2026, Kylie Jenner’s net worth is estimated at about $700 million, according to Celebrity Net Worth. Forbes, in its most recent published estimate, put her fortune at $680 million. Most of her wealth comes from Kylie Cosmetics, including the $600 million she received when Coty bought a 51% stake.

Kylie Jenner became famous on Keeping Up with the Kardashians and turned her social media following into a beauty business. She has since added skincare, clothing and a drinks brand.

What is Kylie Jenner’s net worth in 2026?

Celebrity Net Worth estimates her net worth at about $700 million in 2026. Forbes gave her a net worth of $680 million in its richest self-made women rankings, based on figures from 2023.

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Both figures are well below the $1 billion Forbes once gave her. In March 2019, Forbes named her the youngest self-made billionaire at 21. In May 2020, it withdrew that status, saying it had found the company’s revenue was smaller than presented. Jenner publicly disputed this and said she had never asked for any title.

How Kylie Jenner made her money

Jenner launched Kylie Lip Kits in 2015, which grew into Kylie Cosmetics. She marketed the products to her Instagram followers and sold them online in limited drops, which kept costs low and margins high.

In November 2019, beauty company Coty agreed to buy 51% of Kylie Cosmetics for $600 million, valuing the business at about $1.2 billion. The deal closed in January 2020. Forbes estimated she kept a stake of about 44% after the sale.

In 2023, Bloomberg reported that Jenner had informally explored buying back Coty’s stake, but the talks stalled over price. No buyback has been announced.

How Kylie Cosmetics grew

The first lip kits went on sale online in November 2015 and sold out quickly. Jenner used the same approach for later launches: announce on social media, sell a limited quantity, then restock.

In 2018, the brand moved beyond online sales and started selling in Ulta Beauty stores across the US. After the Coty deal, the products were relaunched with new formulas and expanded into more international retailers.

The brand has since added fragrance. Cosmic, the first Kylie Cosmetics perfume, launched in 2024. These launches matter to her net worth because her stake rises or falls with the value of the business.

Other businesses

Kylie Skin, a skincare line, launched in 2019 and is part of the Kylie Cosmetics business. In 2023, she launched Khy, a clothing brand that releases collections made with outside designers.

In 2024 she launched Sprinter, a canned vodka soda brand. Like her beauty products, it was promoted mainly through her own social media accounts.

Television and endorsements

Jenner was 10 years old when Keeping Up with the Kardashians first aired on E! in October 2007. The show ran for 20 seasons and ended in 2021.

The family then moved to Hulu with The Kardashians, which premiered in 2022 under a deal with the whole family. Jenner has also earned money from sponsored social media posts and brand campaigns, though she does not publish what she is paid.

Assets: homes and cars

Jenner bought her first home in Calabasas for a reported $2.7 million before she turned 18. In 2018, she and Travis Scott reportedly paid about $13 million for a home in Beverly Hills.

In 2020 she reportedly paid $36.5 million for a mansion in Holmby Hills, Los Angeles. She also owns property in Hidden Hills, near her family. Her car collection has been reported to include several Rolls-Royce, Lamborghini and Ferrari models.

Early life and family

Kylie Kristen Jenner was born on 10 August 1997 in Los Angeles. She is the youngest child of Kris Jenner and Caitlyn Jenner. Her older sister is model Kendall Jenner, and her half-siblings include Kim, Kourtney and Khloé Kardashian.

She grew up in Calabasas and Hidden Hills, and appeared on camera with her family from the first season of the show. With her sister Kendall, she later released a clothing line with PacSun and designed collections for other retailers before starting her own brands.

She left formal school in 2012 for home schooling and received her high school diploma in 2015.

Jenner has two children with Travis Scott: a daughter, Stormi, born in February 2018, and a son, Aire, born in February 2022. Since 2023 she has been in a relationship with actor Timothée Chalamet.

Social media reach

Jenner has one of the largest Instagram followings in the world. That reach is the main reason her brands can launch with low advertising costs, because a single post can reach hundreds of millions of accounts.

It also gives her pricing power with advertisers. She does not disclose her fees, and figures quoted for her sponsored posts are estimates from third parties.

Why her figure keeps changing

Her net worth depends mainly on the value of her remaining stake in Kylie Cosmetics. Because Coty is a listed company, the value of the brand moves with Coty’s results and share price, and estimates are updated when new data is published.

The cash she received from the 2020 sale is the most solid part of her wealth. Forbes estimated she received about $540 million before tax from the deal, and outlets have reported her after-tax gain at around $340 million.

Sources: Forbes, HollywoodLife, citing Celebrity Net Worth, Bloomberg via The Wealth Advisor.